Interview
How Maria Turned AI Video Creation into Her Dream Job After Five Years at Home
with Maria Maksymkova, AI Creative Designer, Ukraine

Meet Maria
Maria Maksymkova is a 34-year-old AI Creative Designer from Chernihiv, Ukraine, who spent five years on maternity leave raising two children before finding her way into AI content creation. She comes from a background in philology, English teaching, and TV production, with no design experience and no technical skills when she started. After completing an AI course, posting consistently for six months, and studying at night while her children slept, she landed what she calls her dream job: creating hyper-realistic promotional AI videos for a product IT company serving a global market. You can follow her work on Instagram and connect with her on LinkedIn.
In this interview, she talks about how a lifetime of creative interests from music to photography converged into AI, what six months of posting with almost no results felt like, why having no design background turned out not to matter, and what she would tell any woman who thinks she does not have the time, money, or skills to start.
The Interview
Can you introduce yourself and tell us what you do?
My name is Maria Maksymkova, I am 34 and I am from Chernihiv, Ukraine. Today I work in a product IT company as an AI Creative Designer, and my main job is creating promotional AI videos. The tasks are incredibly diverse, I can pitch my own ideas and my teammates help bring my AI-powered creative videos to life. For me this is an unforgettable experience and genuinely my dream job. Despite being very busy with the main role, I occasionally receive requests from independent clients who found me online.
What were you doing before AI, and how did you get here?
My background is genuinely diverse. I have a master's degree in philology and worked as an English teacher, first in a rural offline school where I was the only teacher for an entire primary school with classes of 30 kids each, then in an online school where most of my students were from the IT world. I also worked as a bank employee during my final university year while studying for my master's degree after my father's death, trying to support my family.
And my very first job was as a technician at a regional TV and radio company, preparing edited programmes and video footage for broadcast. I was working as an online English teacher right up until the day I gave birth to my first child. During what turned into a five-year maternity leave, I studied IT recruitment, launched online shops, explored different directions in IT and AI, and somewhere in between had my second child. I was trying to find my path, and it had to fit my new role as a mother. In 2026 I officially finished maternity leave, and I finally understood who I am, where I am going, and what I personally want.
What pulled you toward AI content specifically?
From the age of two, I was involved in sports, dance, different arts, including playing various musical instruments. As I got older, bands used my lyrics to write music and songs. From early childhood, my sister and I also spent our free time on photography, filming, and video editing as a hobby.
So when I realized I could organize photo shoots, create cinematic videos, and even write songs using artificial intelligence without anyone's help, I was truly thrilled. All of my past experiences had converged into one field, and that was the trigger. I started looking into ways to monetise this, because at first it was a very expensive hobby. I finished an AI course in summer 2025, investing in myself to make the change, and that was the beginning of hard work and sleepless nights as a freelancer. Good thing I was already used to sleepless nights.
How did you actually learn, and what would you do differently today?
I completed a course at an IT school. It gave me a lot of new information but was not enough on its own to start making money seriously. So alongside the course and ever since, I have been using YouTube, Instagram, and LinkedIn to learn and stay inspired. If I had to start again from zero, I would not buy a group course.
I would find an expert in the specific field I was interested in, look at their work and client reviews, and pay for private lessons with that person instead. I studied at night or whenever the kids were asleep. That consistency is what eventually made it work.
How long did it take to get your first client, and what did that path actually look like?
My first client came while I was still studying, a simple AI photoshoot. But after that there were no clients for a long time and I almost quit. It took almost six months of regular posting across different platforms before I started receiving a significant number of job offers, project requests, and collaboration opportunities. Clients found me through Instagram, not through the freelance platform I had been hoping would work. Many of my colleagues had their first clients even during the course, so I was slower.
But I got there.
What does your day-to-day work actually look like now?
Every working day starts with Jira. I choose tasks and start creating. The tasks are very different: different styles, completely different workflows, and that is why every day is exciting and genuinely diverse.
Due to an NDA I cannot share the specifics of what I produce, but the work sits in the sport, wellness, and health space. My main task is creating very realistic content that looks as if it were shot on a phone, not generated by AI. Right now my top tools are chatGPT Image 2 for creating images, and Seedance 2.0 and Grok Imagine 1.5 for video. AI is developing so fast that this answer will likely look different in a few months, which is part of what makes this field so demanding to stay inside.
What kind of freedom has this work actually given you as a mother of two?
Freedom was one of the main reasons I chose this direction. I needed something that would work around two children, that I could do when I was ill, that I could do from anywhere with a wifi connection. When my kids started kindergarten they started getting ill constantly, and I needed to be flexible enough to be with them and still work. Now I can take care of them and complete my tasks at the same time.
I have already worked from the car while travelling around Ukraine, not because I had to but because I genuinely enjoy what I do. My partner took on the bulk of the childcare responsibilities to make this possible. Without that support none of it would have worked. Multitasking and time management have basically become hobbies at this point.
What has been the hardest part of building this career?
Finding clients and not losing them when they heard the price. The majority of clients who knew nothing about AI thought the service was overpriced. That gap between what AI creative work actually involves and what people assume it costs was a real challenge in the early stage. I also spent too long relying on a single source of information about AI content creation, when I should have been comparing different approaches and sources from the very beginning. But I do not think in terms of mistakes.
Every experience is a step toward growth, and every difficult client conversation taught me something about how to position the work and explain the value.
You have no design background. How did that affect your path?
I am probably the only person on our team who has no background in design or photography at a professional level. I have never even used Photoshop. I did not need any special technical knowledge to start, and I still do not. My lack of a technical background did not stop me from becoming part of a team of motion designers creating ads for a global market. What helped was understanding how AI works, not how traditional design software works.
That knowledge was the real foundation. Anyone who thinks they are not technical enough to get into AI content creation is working from the wrong assumption. The tools are far more accessible than that.
What is your message to women who want to start but feel they do not have the time, money, or background for it?
You can give up and say that right now you have no resources, no motivation, no knowledge, and no money, or you can find a way, even if it is difficult, and start building your future right now. For almost a year I was paying off a loan for an AI course I suddenly decided to take. I had no money, a lot of debts, and a strong desire to improve my situation. I studied at night and whenever I had free time from the kids and the housework. Working with AI turned things around quickly.
The key is consistency and a genuine desire for a different life. Find reliable sources and creators who are willing to share their knowledge, start learning as soon as possible, and then figure out how to monetise. The faster you take action, the faster you will see results.
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